When are our data updated?
Google Search Data: Once per month
TikTok and Instagram Data: Daily
Which countries do we cover?
🇺🇸 USA – Google Search + TikTok + Instagram
🇬🇧 UK – Google Search + TikTok + Instagram
🇩🇪 DE – Google Search + TikTok + Instagram
🌍 Worldwide – TikTok + Instagram
Sort by
Posts can be sorted based on the following criteria:
Sort by newest – shows the newest content first
Sort by number of likes – sorted by total number of likes per post
Sort by engagement rate – sorted by engagement rate
Sort by reels views – sorted by number of views on a reel (available for reels only)
These options help quickly identify relevant or high-performing content – depending on your specific goal.
Time Range
This dropdown lets you define the time range from which posts will be included in the analysis:
Last 7 days – only posts from the last 7 days
Last 14 days – posts from the last 14 days
Last 30 days – posts from the last 30 days (default selection)
All time – all posts since the account started being tracked in eyva
💡 eyva Tip
Note: “All time” does not refer to the actual lifetime of the account, but to the point in time when the account was first included in our database.
Metrics under an Instagram or TikTok post
Each analyzed post displays the following metrics:
❤️ Likes – shows the number of likes on the post
💬 Comments – shows the number of comments
📈 E.R (Engagement Rate) – indicates the post’s engagement rate
👀 Views – shows the number of views on a post (available for reels only)
💡 eyva Tip
Engagement Rate (E.R) is shown as a percentage and is calculated as the sum of all interactions (e.g. likes, comments) in relation to the account’s follower count at the time of publication.