🗂️ Available AI Report Types
Below is an overview of all currently available report categories:
🎨 Color Report
Goal: Analysis of color trends in packaging & branding.
Benefit: Identifies dominant shades, compares to category color schemes, and supports strategic design decisions.
Automation: No
🛍️ Amazon Report
Goal: Analysis of top sellers on Amazon.
Benefit: Overview of best-selling products, visibility, brand ranking, and shopper interest.
Automation: Yes
🔍 Google Insights Report
Goal: Understanding consumer trends based on Google search data.
Benefit: Insights into search behavior, trends, common combinations & most reviewed products.
Automation: No
🧬 Brand Report
Goal: Benchmarking brand presence against competitors.
Benefit: Analysis of visibility, search interest, e-commerce presence, and product reviews.
Automation: No
🧾 QVC Report
Goal: Analysis of top sellers on the QVC marketplace.
Benefit: Identification of high & low performing brands, value-for-money positioning, and sales dynamics.
Automation: No
📺 HSE Report
Goal: Analysis of top sellers on the HSE marketplace.
Benefit: Evaluation of best-performing products including pricing structure and brand comparisons.
Automation: No
📸 Instagram Report
Goal: Overview of key activities from selected Instagram accounts.
Benefit: Analysis of top posts, hashtags, engagement rates, and collaborative content.
Automation: Yes
📈 Product Performance Report
Goal: Analysis of top-performing products in terms of success & differentiation.
Benefit: Benchmarking based on attributes, effects, ingredients, pricing, and success drivers.
Automation: Yes
🆕 New Products Report
Goal: Overview of new product launches and market dynamics.
Benefit: Identification of new brands, product trends, and differentiators (e.g. ingredients, formats, claims).
Automation: Yes
⚙️ Features & Settings
Below the report tiles, you’ll find various options to filter and manage your reports:
Requested Reports
Displays all reports you’ve already requested or that have been pre-generated for you.Search Bar
Search by report type or category (e.g. “Color”, “Google”, “Haircare”).Filter Options:
AI Reports
Filter by report category (e.g. only “Amazon Reports” or “Brand Reports”).AI Data Snippets
Optional: Filter by specific data sources or insight types (e.g. user reviews, claims).Sorting
Sort by “Newest First”, “Oldest First” or “Most Viewed”.
Manage Report Automations
Use the “Manage Report Automations” button to set up recurring automated reports. This allows for regular tracking of brands, categories or trends – e.g. every Monday or once a month.