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Product Comparison

Compare products by claims, effects, ingredients, certifications & reviews – sortable & savable via the comparison tool.

Updated over 2 weeks ago

Product Comparison

The Product Comparison feature allows you to directly compare multiple products side by side within the catalog. The interface has been visually redesigned as part of the UI update and is now accessible via the top right corner throughout the entire Market and Product sections.

How It Works

  1. 1. Select products
    Mark the products you want to compare in the product catalog view by clicking “Add to Comparison”. https://app.eyva.ai/product-analysis

  2. 2. Start comparison
    Click the “Comparison” button at the top right of the catalog view.

Actions within the Comparison View

Once opened, the comparison section offers the following options:

  • 🔎 Compare selected products – View selected products side by side

  • 💾 Save as new comparison – Save your comparison for later

  • 📄 Generate product summary – Automatically generate a summary of the main differences

  • ➕ Add to existing comparison – Add selected products to an existing comparison set

  • 🗂️ View saved comparisons – Open and revisit previous saved comparisons

Product Comparison Results

The comparison view enables a structured, side-by-side analysis of multiple products—perfect for competitive research, assortment planning, or new product development. Users can freely select products and compare all relevant attributes.

Categories Being Analyzed

Each comparison includes the following information for every product:

  • Product
    Basic details like name, brand, price, and image.

  • Packaging Text
    Claims and marketing statements pulled from packaging or product descriptions.

  • Effects
    Promised effects such as “moisturizing”, “natural”, or “soothing”.

  • Attributes
    Label claims like “vegan”, “cruelty free”, “paraben free”, etc.

  • Concerns
    Target needs or skin issues addressed (e.g., “wrinkle”, “dry skin”, “skin barrier”).

  • Etailers
    Availability across different platforms (e.g., Douglas, Flaconi, Amazon).

  • Certificates
    Official certifications such as NATRUE, ECOCERT, PeTA, etc.

  • Active Ingredients
    Key active ingredients like Sodium Hyaluronate, Panthenol, Niacinamide, etc.

  • Ingredients
    Full INCI list of the product.

  • Positive Mentions
    Positively highlighted content in product reviews.

  • Negative Mentions
    Negatively mentioned aspects in customer reviews.

📌 Note: You can rearrange the column order via drag & drop.

Use Case:
The comparison section is especially useful for conducting detailed competitor analysis, identifying formulation trends, or defining product USPs in the market.

Additional Options in Product Comparison

In the comparison view, you also have access to:

  • Generate Product Summary
    ➝ Automatically creates a summary of key differences between products – ideal for presentations, quick analysis, or documentation.

  • Save Comparison
    ➝ Save your current comparison to access again later without reselecting the products.

  • Add More Products
    ➝ Add more items to your comparison to expand your analysis.

  • Download
    ➝ Export the comparison as an Excel file for further processing.

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